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Friendship Comes To Life (Life = Your Phone)

Friendship Comes To Life (Life = Your Phone)

First there was Friends Day

You probably remember Friends Day. That's because it was designed to surprise and astonish you. You and hundreds of millions of other Facebook users who woke up to see their friendships magically materialize before their eyes. Except it wasn't magic, it was a live-action design film (with 2D animation elements) that used Chapeau’s dynamic compositing process to create “live” video files, which were turned into millions of personalized videos.

Facebook anticipated 10% of the videos to be shared, but instead 40% were shared.

Over 720 million videos rendered, with 9 million videos rendered per hour.

First there was Friends Day

You probably remember Friends Day. That's because it was designed to surprise and astonish you. You and hundreds of millions of other Facebook users who woke up to see their friendships magically materialize before their eyes. Except it wasn't magic, it was a live-action design film (with 2D animation elements) that used Chapeau’s dynamic compositing process to create “live” video files, which were turned into millions of personalized videos.

Facebook anticipated 10% of the videos to be shared, but instead 40% were shared.

Over 720 million videos rendered, with 9 million videos rendered per hour.

First there was Friends Day

You probably remember Friends Day. That's because it was designed to surprise and astonish you. You and hundreds of millions of other Facebook users who woke up to see their friendships magically materialize before their eyes. Except it wasn't magic, it was a live-action design film (with 2D animation elements) that used Chapeau’s dynamic compositing process to create “live” video files, which were turned into millions of personalized videos.

Facebook anticipated 10% of the videos to be shared, but instead 40% were shared.

Over 720 million videos rendered, with 9 million videos rendered per hour.

Now Every Day Is a Friendiversary

After the success of Friends Day, Chapeau and Facebook teamed up for another opportunity to turn user's content into design films, celebrating their real life friends along the way - Friendiversaries!

Again using Chapeau's dynamic compositing process to integrate user's photos and memories into the films in real time, this time adding some CG into the live action / 2D animation mix. Upon their debut in 2016, Friendiversary videos were generated ONE BILLION (the one with NINE zeros) times. More than 200,000 new versions of this now-iconic video are still generated every day.

Now Every Day Is a Friendiversary

After the success of Friends Day, Chapeau and Facebook teamed up for another opportunity to turn user's content into design films, celebrating their real life friends along the way - Friendiversaries!

Again using Chapeau's dynamic compositing process to integrate user's photos and memories into the films in real time, this time adding some CG into the live action / 2D animation mix. Upon their debut in 2016, Friendiversary videos were generated ONE BILLION (the one with NINE zeros) times. More than 200,000 new versions of this now-iconic video are still generated every day.

Now Every Day Is a Friendiversary

Now Every Day Is a Friendiversary

After the success of Friends Day, Chapeau and Facebook teamed up for another opportunity to turn user's content into design films, celebrating their real life friends along the way - Friendiversaries!

Again using Chapeau's dynamic compositing process to integrate user's photos and memories into the films in real time, this time adding some CG into the live action / 2D animation mix. Upon their debut in 2016, Friendiversary videos were generated ONE BILLION (the one with NINE zeros) times. More than 200,000 new versions of this now-iconic video are still generated every day.

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